Sales Development Representative

5w1 month ago

Solidus Labs

New York City, US · Full-time · $60,000 – $80,000

About this role

At Solidus, we shape the financial markets of tomorrow with cutting-edge trade surveillance technology that protects investors and ensures regulatory compliance across traditional and crypto markets. Our team delivers innovative solutions that financial institutions and regulators worldwide rely on to detect market manipulation and fraud.

In this role, you will design and implement innovative outbound strategies to acquire new customers and drive ARR growth. You will support event-driven GTM initiatives through targeted post-event follow-up campaigns, executive outreach, and multi-threaded account engagement.

This position sits at the nexus of marketing, sales, and product, collaborating cross-functionally with Sales, Marketing, RevOps, and Product teams. As a startup operating at the forefront of digital assets, we welcome collaborative self-starters with a disciplined approach to data analysis and AI.

You will own outbound activity and pipeline generation KPIs while continuously optimizing sequencing, messaging, and conversion performance. This role offers the opportunity to spearhead next-generation outbound growth strategies across existing and frontier markets.

Requirements

2-3 years of experience in BDR/SDR, Inside Sales, and/or Growth Marketing roles.
Proven track record of leading outbound campaigns in a fast-paced GTM organization.
Strong understanding of modern outbound methodologies including multi-threading, account-based outreach, signal-based prospecting, and AI-assisted personalization.
Strong analytical skills, highly proficient in spreadsheets, data quality analytics, and communication.
Excellent communication and interpersonal skills capable of fostering strong stakeholder relationships.
Strong interest in exploring, launching, and scaling new GTM AI technologies to improve sales development productivity and effectiveness.
Experience with data enrichment platforms (Zoominfo, Clay, etc.), CRMs (Hubspot), and sequencing tools (Salesloft, Outreach.IO, etc.).

Responsibilities

Design and implement innovative outbound strategies to acquire new customers, driving the company's ARR growth.
Support event-driven GTM initiatives through targeted post-event follow-up campaigns, executive outreach, pipeline acceleration strategies, and multi-threaded account engagement.
Own outbound activity and pipeline generation KPIs while continuously optimizing sequencing, messaging, targeting, and conversion performance.
Work closely with Account Executives and leadership to identify pipeline gaps, refine outreach strategies, and uncover new expansion opportunities.
Conduct strategic account research to identify high-fit customer profiles, market opportunities, buying signals, and regulatory trends across digital assets and traditional finance.
Collaborate cross-functionally with Sales, Marketing, RevOps, and Product teams to launch multi-channel GTM campaigns that generate qualified pipeline opportunities.
Use AI to reach target audiences more effectively while running and executing end-to-end top-of-funnel activity.
Maintain an enriched CRM for marketing and sales outreach segmentation.