Sales Development Representative

5w1 month ago

Alpharetta, US · Full-time · $93,050 – $143,300

About this role

HP Industrial Print is transforming digital manufacturing with industry-leading HP Indigo and inkjet press technology. As a Sales Development Representative (SDR), you will drive net-new business and build qualified sales pipeline across an assigned territory.

You will be on the front lines of customer engagement—identifying opportunities, sparking interest, and connecting prospects with HP’s digital press solutions. Day-to-day, you will prospect via phone, email, and LinkedIn, qualify inbound leads, and schedule high-quality meetings for Field Sales Representatives.

This full-time, onsite role is based in Alpharetta, GA, working closely with Field Sales, Marketing, and the HP Graphics Experience Center. You will collaborate with sales teams to refine messaging, handle objections, and improve conversion rates while maintaining accurate pipeline data in Microsoft Dynamics CRM.

HP offers a chance to work with cutting-edge technology and grow your career at a global company that values diversity, inclusion, and continuous learning. Success is measured by generating $10M+ in qualified pipeline annually and delivering high-quality opportunities that convert into closed HP Indigo business.

Requirements

Bachelor’s degree or equivalent professional experience
2–3+ years of experience in sales development, inside sales, or B2B prospecting
Strong communication, listening, and relationship-building skills
Results-driven mindset with the ability to manage high-volume outreach
Comfortable working onsite, five days per week
Experience in B2B technology, industrial markets, or digital printing is a plus, but not required

Responsibilities

Prospect and qualify new business opportunities with converters and print service providers
Execute outbound outreach via phone, email, and LinkedIn, and qualify inbound leads from marketing programs
Identify key decision-makers and schedule high-quality meetings for Field Sales Representatives
Support HP marketing initiatives, customer events, and Graphics Experience Center activities
Maintain accurate activity, pipeline, and account information in Microsoft Dynamics CRM
Learn and communicate the value of HP Indigo digital press technology with confidence and clarity
Collaborate with sales teams to refine messaging, handle objections, and improve conversion rates