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SAS

Prospect Development Representative - Emerging Careers

1w

SAS

Toronto, CA · Full-time · C$45,000 – C$55,000

About this role

SAS, a leader in data and AI, is seeking a Prospect Development Representative to join our Inside Sales team in Toronto or Ottawa. This role supports new business acquisition by engaging with prospective and current customers and partners through targeted prospecting and demand generation activities.

In this high-volume, business-to-business role, you will focus on pipeline development and customer experience management by qualifying opportunities and supporting strategic sales and marketing initiatives. You will discover and qualify potential sales opportunities through proactive outreach and inbound lead follow-up, and manage leads generated from marketing campaigns, online channels, events, and social media.

You will collaborate closely with Sales and Marketing teams to ensure consistent messaging and effective lead coverage, while maintaining accurate lead and activity data in CRM and reporting systems. This position is hybrid, requiring a minimum of three days per week in the office.

This role is ideal for someone interested in building a strong foundation in sales development, marketing alignment, and consultative communication. You will embrace curiosity, passion, authenticity, and accountability—values that influence everything we do.

Requirements

  • Bachelor’s degree with up to one year of experience in marketing, phone sales, or a high-volume customer contact position.
  • Fluency in both English and French required.
  • Relevant industry experience, preferably in computer hardware, software, or telecommunications industries, may be considered in combination with the above qualifications.
  • Strong written and verbal communication skills for professional outreach via phone, email, and digital channels.
  • Ability to ask effective discovery questions and articulate value propositions during prospect conversations.
  • Basic proficiency with CRM or lead management tools and maintaining accurate activity records.
  • This position is hybrid (minimum of 3 days in office) in either Toronto or Ottawa, Canada.

Responsibilities

  • Discover and qualify potential sales opportunities through proactive outreach and inbound lead follow-up.
  • Manage and respond to leads generated from marketing campaigns, online channels, events, and social media.
  • Nurture and route qualified leads to the appropriate sales organization to support pipeline progression.
  • Execute prospecting, appointment-setting, and event recruitment campaigns, including post-event follow-up.
  • Initiate professional communication via phone, email, and digital channels with customer stakeholders, including senior-level contacts.
  • Maintain accurate and timely lead, prospect, and activity data in CRM and reporting systems.
  • Collaborate closely with Sales and Marketing teams to ensure consistent messaging and effective lead coverage.
  • Ensure all applicable security policies and processes are followed to support the organization’s secure software development goals.

Benefits

  • Hybrid work model with flexibility (minimum 3 days in office).
  • World-class employee experience recognized by Fast Company, Forbes, and Newsweek.
  • Inclusive and meaningful company culture.
  • Opportunity to work with innovative data and AI technologies.